Established in 1922, in Amsterdam, Keune Haircosmetics recently celebrated 100 years of continuous dedication to hairdressers and salons.
Today they enjoy a global reputation for producing the highest quality professional colour and products in the industry.
With 4 colour lines of 100% vegan colour, Tinta, Semi, So Pure and Chameleon and 4 product lines; Care, Style, So Pure and 1922 there are outstanding options to wow every client and support the growth of your salon business.
Supported by flagship UK academies in London and Exeter and a truly inspiring team of educators and ambassadors, there has never been a better time to partner with Keune.











Colour
Whether you want confidence covering the most resistant grey hair, toning the perfect clean blonde or pushing creative boundaries with standout pastels or vivids…Keune have all your bases covered.
In addition, thanks to their gentle formulas every tube of Keune colour performs to perfection without compromising hair health.

Care
Care is a prescriptive, high end cosmetic line of shampoo, conditioners and treatments, formulated to address clients every possible concern of desire.
All products include an essential mineral complex to balance scalp function and support healthy hair growth.
So Pure
So Pure is refillable, carbon neutral and the most sustainable range ever. It is also Vegan, Cruelty Free and made with 90% natural ingredients!
Achieving maximum hair results, with minimum planet impact!

1922 by JM Keune
1922 by JM Keune is a homage to the founder of Keune Haircosemtics; Jan Keune - whose pioneering spirit created the company in Amsterdam in 1922.
The selection of shampoo’s, styling and grooming essentials all contain creatine to repair and strengthen the hair.
Targeted ingredients support regimes to combat Dandruff and thinning hair.
Beard, Skin and shaving regimes provide the complete barbering package
Style
Style offers a collection of innovative products, packed with high quality ingredients. All tested at Keune HQ’s advanced science lab …and by leading hairdressers from around the world.
All Style products contain:
UV Filters to protect hair from the suns UV rays
Colour coded options; Curl, Fix, Gloss, Heat Protect, Refresh, Smooth, Texture and Volume
Hold and Shine Factors from 1-10.